Viden

Viden is a customer-first digital advertising consultancy that helps businesses leverage data in growing their brands.

We specialize in providing strategic growth consultancy to brands across the globe by putting data-driven DNA at the core of business decision making.

Markets: USA, UK, Canada, Europe, UAE, Australia

Google Marketing Platform (GMP) Partner, Facebook Marketing Partner, Microsoft Ads (Bing) Partner

Services:

✔️ Digital Marketing (Media Buying/Traffic Acquisition):

- Digital marketing strategy and consulting

- Paid media buying (traffic acquisition):

o Paid Search (SEM)

o Paid Social

o Programmatic media buying

o Display & Video

Platforms: Google Marketing Platform: Google Ads (aka AdWords), Google Display Network (GDN) & Youtube, Search 360, Display&Video360; Facebook/Instagram Ads; LinkedIn Ads

- Paid accounts/strategy audit and consultancy

✔️ Web Analytics:

- Tracking audit

- Data collection strategy

- Measurement implementation

- Conversion rate optimization

- Data analysis; actionable insights and optimization recommendations

- Data reporting and visualization

Platforms: Google Analytics (360), Google Tag Manager (360); Data Studio; Google Optimize; Firebase; App+Web