Vaughan & Company is an award-winning, brand development and relationship marketing firm based in San Francisco.
We've been responsible for many 'firsts' that have yielded significant financial results, including:
*Developing the first customer loyalty program, Club Bev, for specialty retailer Beverages & More, which generated 60,000 customers in six months
*Launching KitchenAid's first licensed product, cookware, establishing a dominant footprint in premier department store retailers